Aluminati has launched a dedicated creative division to provide bespoke and low-cost website solutions.
Aluminati Creative will focus on its parent company’s traditional client base of the SME/start-up, education and charity sectors, where budgets for such “luxuries” are always tight. Recent research by the company has shown that although organisations within these sectors fully appreciate the benefits of a professionally created website, many are frightened by high costs that often escalate from original quotations, making a custom-built site financially unattainable.
In direct response to such concerns, Aluminati Creative has pledged to work closely with clients to produce highly-professional, hard-working websites at a fixed price, with no hidden or “extra” costs. To ensure that they provide a user-friendly experience and produce the desired results – i.e. convert site visits into tangible business – the websites will be created by a team of experienced specialists in partnership with individual businesses, educational establishments and charities.
“Identifying a client’s website goals is one of the most important stages of our design process as it allows us to consider appropriate visuals and construct the site to ensure these goals are achieved,” says Head of Aluminati Creative. “At the same time we make sure that the website provides a simple, painless user experience.”
He adds: “If an organisation is serious about improving its online exposure and wants a website which engages and converts its target audience into actual customers, a professional, bespoke approach is vital. And regardless of any shock cost quotations they may have had in the past, it is now definitely possible to have that unique, user-friendly and professional website without blowing all budgets.”