Meet Rebecca Cedrone
Enterprise Alumni Experience Strategy
A seasoned brand and marketing strategist who thrives on solving complex business challenges with cross-functional partners. Rebecca prides herself on her ability to navigate matrixed organizations, develop collaborative, senior-level partner relationships, build critical networks, and bring together diverse stakeholders to execute complex strategies. She has a proven track record of delivering meaningful impact to people and ROI to businesses and philanthropic organizations.
She has over 22 years of experience in corporate marketing roles including design, strategy, and innovation. Most recently she developed the future strategic direction for The Coca-Cola Company Alumni platform.
She developed a strategy that encompassed a broader subset of past employees to drive a deeper community and business impact. Rebecca presented the strategic plan to the executive leadership team to gain funding and execution approval. She oversaw all change management elements to drive the implementation of the strategy.
She holds a BS in Marketing and advanced certificates in Emotional Intelligence, SpeakEasy and Collaborating for Value.
Rebecca supports enterprise clients in exploring their alumni experience strategy, leadership collaboration, as well as brand and marketing communication.
You can learn more about Rebecca at www.linkedin.com/in/rebeccacedrone